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Carrie Field, BS
Carrie graduated from Bastyr with a bachelor’s degree in nutrition in 2000. At Bastyr, she began to see that "food and the culinary experience can feed the soul." She opened the Acorn Eatery and Bar in Seattle in 2001 and has been dedicated to catering, party-planning and nourishing her guests ever since.
Briefly describe your practice (business model):
We have a neighborhood restaurant that caters to our guests as friends, family, and neighbors. We feel that the value in food is the camaraderie that comes with it. We use fresh ingredients and all of our food items are made from scratch.
What do you find to be the most interesting aspect of your business?
We love this field because it allows us the opportunity to share our love for food with our guests. We want our guests to have the opportunity to enjoy a food that was prepared just for them, not mass-produced with ingredients they cannot identify. We want the food and dining to be an enjoyable experience.
What are your overall marketing strategies?
We mainly market ourselves in neighborhood publications because that is who our target market is. We also do some radio ads with King FM, the classical station, because we support the arts.
What's next for you? Where would you like to place your energies?
We are starting a catering company, "Nutty Time Events". It is a double-decker bus that has a kitchen downstairs and booth seating upstairs. After that we would like to start a natural foods "deli" geared toward the working professional that wants to eat healthy but does not have the time. We will have homemade soups, sandwiches, breads and entrées that can be enjoyed at home or at the deli.
What are some of your interests/hobbies?
I love to travel and to try new things. With two companies we spend most free time working or with our family.
Interviewed June 2003